PPC Setup and Management Services
Pay-per-click, cost per impression, and cost per conversion , are used to calculate the cost effectiveness and success of digital marketing. Pay-per-click has an advantage over cost per impression. because through analysis it can tell us how successful your campaign was. This is determined by how often your campaign successfully generated leads in the form of clicks.
Clicks are a great way to gauge customer interest. If the purpose of an ad is to get a customer to click it, or more specifically drive traffic to your website or landing page, then pay-per-click is the best marketing and analytic solution.
What is PPC advertising?
Pay-per-click marketing is the use of Google, Facebook, Youtube, Instagram, Bing, Yahoo and other social media networks , to target specific consumers based on their search habits and interests. These platforms expose your ads to your target audience in exchange for payment each time they generate a click on your ad.
Percent is the average ROI from Adwords according to Google
Percent of paid-search clicks are from mobile devices
Percent increase in brand awareness when using Google Adwords
Percent of people who find local information in search results are more likely to visit the physical store
Billion monthly Google searches
Percent of store purchases start online
Our PPC Process
How does Pay-Per-Click work?
We analyze your target market.
We develop keyword and display strategies
Compare ad designs and content for performance
Analyze the results and streamline your campaign